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Now, a “green home” really isn’t all that green when observed on its own, but the fact
remains that most of new construction and existing homes are going to be detached
single-family residences. This means that we need to do the best we can with the hand we
have been dealt, and that would suggest that incremental improvements across the board
may be the best option in terms of reducing waste. Recent trends in US real estate have
affected what buyers are looking for in some positive ways, but there are still far too few
green homes available for buyers who want this option.!That makes it a frustrating search
for potential green home buyers, and discourages them from truly setting their sites on a
home that works for them. Additionally, because they aren’t making their voices heard,
many builders are not working to make homes that meet green specications (beyond the
bare minimum). They don’t realize the level of demand that would be there, if buyers felt
they would have the option.
More Buyers Should Push for Green Homes
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There’s really one way to remedy the issue: buyers who want green homes should push
for them across as many channels as they can. If more buyers continue to ask for green
homes, more builders will produce these homes out of necessity. But buyers need to be
the catalysts in both demand and advocacy aimed toward other potential green buyers.
More of them want green homes, but they back down when they see these homes aren’t
available. Builders and sellers both need to know the value of creating these kinds of
homes or making changes to existing homes, so buyers will be more likely to purchase
those homes instead of other options. This might mean more negotiations with sellers and builders, and it will likely come at an increased cost — costs that will likely be recouped over time, but another upfront cost nonetheless.
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What are Buyers Looking For?
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When the average buyer!wants a green home, they don’t necessarily require one that’s
completely off grid. Some buyers will seek these out, but most will be looking for energy
efifciency, sustainable materials, and a smaller carbon footprint than what would be seen
with a standard house. In many cases, that’s enough to entice buyers to make a purchase,
and to keep them happy with the home they have selected. It also depends on the area of the country and the local market, because some buyers want and need different options due to weather or other factors.
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More Demand Will Require an Increase in Supply
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The more buyers start asking for green homes, the more likely it is that builders will create them. Sellers will also start making changes to the homes they are putting on the market, in order to entice buyers to come see their home instead of a different one. That’s an important consideration, too, since sellers may need to retrofit their homes in some ways and add options that they would not have chosen to put in if they were remaining in the house. Some green living changes can be expensive, but these changes don’t always have to be costly. There are lower priced options, as well.
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Trends are Moving in the Right Direction, at Least
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Even though there are still far too few green homes, and even though buyers aren’t making their voices heard as loudly as they could, the trend of green living is still going in the right direction. More buyers see the value of it, and more builders and sellers are starting to make changes in that direction. There is still a long way to go before energy efficiency and reducing waste becomes the standard for new homes and improved existing homes, but a larger pool of buyers demanding these features can help move the needle bit by bit.